PR Butter for Holidays  
 

Contact Information:
Brenda Urban
LOU HAMMOND & ASSOCIATES
(212) 891-0222/0204

brendau@lhammond.com

CABOT BUTTER MAKES BAKING BETTER FOR THE HOLIDAYS
~ Mail Order Convenience for Fuller Flavors and Memorable Meals ~




NEW YORK, Nov. 8, 2004 – Treasured for its taste, applauded for its versatility, European-style butter’s popularity is spreading from fine dining restaurants to home kitchens. But with sources limited and prices high, the search for these high butterfat butters can be daunting. For the first time, Cabot offers choosy culinarians an opportunity to enjoy luxurious, European-style taste from the comfort of their own homes. Through January, Cabot Creamery is making its Cabot 83 and Cabot Old Fashioned Whey Cream butters available by mail order for the holiday cooking and baking season. Previously, a trip to the Green Mountain State to visit the Cabot Visitors’ Center or the Cabot Annex store was the best bet to find these small batch butters. Now, these delicious, higher butterfat butters can be conveniently ordered by calling toll-free: 1-800-639-3198.

~ Cabot 83 Butter ~
With a richer, more full-bodied taste, Cabot 83 butter is an unsalted butter with 83% butterfat content, higher than either the U.S. norm of 80% or the European standard of 82%. The higher butterfat content of Cabot 83 translates to lower moisture, resulting in better melting and sautéing characteristics as well as superior performance in stabilizing sauces, clarifying butter and creating delicate desserts. This European-style butter was the top-scoring unsalted butter in the U.S. at 24th Biennial World Championships.

~ Cabot Old Fashioned Whey Cream Butter ~
For more than half a century, Cabot has been taking the whey from its cheesemaking and separating out any remaining cream to churn into a very special butter. Cabot Old Fashioned Whey Cream butter, which has over 80% butterfat, also has a slightly darker color and a hint of a cultured flavor. This old-fashioned style salted butter is not cultured, but it is certified kosher by Orthodox Union. Cabot Old Fashioned Whey Cream butter was a medalist at this year’s American Cheese Society Judging, an astonishing result given that it competed against sweet cream butters.

~ How to Purchase ~
This limited time offer is only available by calling 1-800-639-3198. Please note that both butters are known as "solids" because they are packaged as a solid one-pound unit, versus more ubiquitous "quarters" with four sticks per pound.

Cabot Chef's Butter Pack
Eight (8) one-pound solids of the European-style 83% butterfat Cabot 83 butter for $33.79.

Cabot Combo Butter Pack
The best of both butter worlds with eight (8) one-pound butter solids: four (4) one-pound solids of Cabot 83 butter and four (4) one-pound solids of Cabot Old Fashioned Whey Cream butter for $33.79.

Cabot Creamery has been in continuous operation in Vermont since 1919 and is owned by the dairy farm families of Agri-Mark, the Northeast’s premier dairy cooperative. Cabot makes a full line of cheeses and other dairy products, including “the World’s Best Cheddar” as judged at the 22nd Biennial World Championship Cheese Contest and “Best Salted Butter” at the 2003 U.S. Championships. For additional information on Cabot Creamery, visit the company website at www.cabotcheese.com.

Note to media: To make arrangements for possible sampling, please contact as outlined above.


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